Start-up Business for Entrepreneurs in China during COVID-19

  • When:
    Wednesday, 15 April 2020, 2:00pm - 3:15pm
  • Where:
    This is a webinar session, 网络研讨会
  • Price:
    Free of charge.

Please RSVP via EventBank Online

The Coronavirus outbreak has created impacts to all of our life, it has affecting hundreds of thousands people. It is also having a growing impact on the global economy.

This webinar is intended to provide business leaders with a perspective on the evolving situation and implications for their companies. Our experts, Kristina Koehler-Coluccia who is the Head of Business Advisory of Woodburn Accountants & Advisors, Cristiana Barbatelli who is the CEO at Barbatelli & Partners Management Consultant Co. Ltd., and Brian Tam who is the Creativity Consultant of Let's Make Great!. The topics of this webinar includes how to employ talent in China, starting-up hold up and re-starting, how to rethink enterprises model in order to create and maintain companies equity value in this moment at home and in China, and Life & Death - rebuilding your business admist this crisis. The outbreak is moving quickly, this webinar reflects the experts' perspective as of April 15, 2020, we will update the information you need as the outbreak evolves.

Join us now on April 15, 2020, Wednesday, at 2:00 PM / 14:00, China Standard time and learn more information about starting-up business for entrepreneurs in China during this coronavirus outbreak.


  • 1:45PM-2:00PM: Joining the Zoom Webinar Waiting Room
  • 2:00PM-2:05PM: Opening Remarks
  • 2:05PM-2:20PM: How to employ talent in China by Kristina Koehler-Coluccia 
  • 2:20PM-2:35PM: Startup hold up and re- start , how to rethink enterprises model in order to create and maintain companies equity value in this moment at home and in China by Cristiana Barbatelli
  • 2:35PM-2:50PM: Life & Death - rebuilding your business admist this crisis by Brian Tam
  • 2:50PM-3:10PM: Q&A Session
  • 3:10PM-3:15PM: Closing Remarks


CRISTIANA BARBATELLI (CEO of Barbatelli & Partners Management Consultant Co. Ltd. (Shanghai))

CEO of Barbatelli & Partners Management Consultant Co. Ltd. (Shanghai)

Cristiana Barbatelli, Entrepreneur, in China since the 80s.

CEO at Barbatelli & Partners Management Consultant Co. Ltd. (Shanghai), with a solid background in banking. She has over 30 years of work experience in managing complex investments in China.

She is a secure reference in defining strategies and management support in company governance matters.

She also teaches at Macerata International political and economic Studies, Roma Tor Vergata, Faculty of Economics, Faculty member at EMBA.
KRISTINA KOEHLER-COLUCCIA (Head of Business Advisory at Woodburn Accountants & Advisors)

Head of Business Advisory at Woodburn Accountants & Advisors

Kristina Koehler-Coluccia is a Hong Kong-born European. She had over 16 years’ experience in helping foreign investors to sell their products and services into the Chinese market stress-free. She has worked with over 500 international companies, across industries and sectors on their market strategy, implementation and growth in China. And she continues to help companies to eliminate the complexities of corporate services and compliance in China.

Kristina is a China business veteran who has experienced her fair share of successes and mistakes. She offers companies and entrepreneurs with valuable insights that help them to avoid costly errors. She loves helping companies understand the opportunities of the Chinese market, implement their ideal structures (and there is no one fits-all structure) and help them focus on growth.

Kristina has developed a China Roadmap for "newbies" and "startups" entering the Chinese market. She looks at evaluating the opportunities that China has to offer my clients, implement innovative and creative structures that protect your brand and overall business and finally focus on growth by offering financial and strategic analysis and advisory.

BRIAN TAM (Creativity Consultant at Let’s Make Great!)
Creativity Consultant at Let’s Make Great!

Brian leads corporate innovation teams in China. Since founding Let’s Make Great! in 2013, he has worked with dozens of early-stage teams to systematically develop new products, services and brands.

In addition to regular speeches at conferences like TEDx and PechaKucha, Brian has written over 400 articles on creativity, innovation and entrepreneurship. Furthermore, in 2017 he led the creation of PROTO, a successfully crowd-funded storytelling game to inspire innovators.

Born in New York and proudly raised in New Jersey, Brian came to Shanghai in 2007 to drive the dynamic changes that were starting to take hold. An avid cyclist, he is currently preparing to cross Europe.

Please RSVP via EventBank Online



Participants can send their questions in advance using the registration form.

This webinar will be conducted via ZOOM. You will receive an email with a ZOOM meeting ID and password one day before the event. Please ensure your email address is valid, and please make sure to check your junk box as well.

In case of cancellation, please kindly note you must email the BritCham Shanghai Event staff before 1:45pm, 14 April. Due to the service charges of Event Bank and online payment platforms, we can only partially refund up to 90% of your ticket price and payment will be processed within 14 days after the event via your original payment method. However, it is non-refundable for cancellation request made beyond the above mentioned timeframe.

Event contact

Nathalie Xu